Distributor Wire recently created the industry’s 1st photo diary to log their employees and customer’s special moments each year.
The Distributor Diary was added as a new feature to their one-of-a-kind DART system. It allows their membership the ability to upload their photos throughout the year to be viewed online in their DART account.
“We have had a really positive response to our Distributor Diary already. It gives us a unique way to connect with our customers and remember each year of our business through their photos,” remarked Tyler Waggoner, marketing assistant at DWC.
In addition, DWC up’ed the ante by attaching an annual contest to their photo diary. When customers send in photos that have the DWC logo in them, <as seen in the photo above submitted by Steve Kratka of WEDCO in Fallon, NV of him wearing a DWC jacket while sledding with his daughter Kadynce in Lake Tahoe on New Years Day> they will be registered to win one of three grand prizes at the end of year. The top winner will pocket 50,000 Reward Points that can be used in their DART system for various rewards. All first time photos submitted with our without a DWC logo earn a 1000 Reward Points automatically.
“The most creative photos using our logo will have the best shot at winning the grand prizes. Since launching the contest in January of 2011, our logo has already been seen on the cover of the Gillette News in Wyoming, at college and pro football games and even in Amsterdam”, commented Chris Camp inside sales at DWC.
At the end of the year, the top three winners will be decided by the DART members through an online voting board. Distributor Wire plans to log each annual photo book in DART for all their present and future members to enjoy.